“Man Shares Hack To Appear Online During WFH”. Unless you’ve been living under a rock, you must have seen variations of this headline ad nauseam over the last two years. Mouse tied to Roomba to appear in motion, GIFs of people perpetually nodding to make them seem like they’re paying attention. A quick internet search will reveal tons of these hacks, including viral TikTok content (reviewed by YouTubers chasing, you guessed it, virality). As the boundaries between work and home blurred, the line between work and life grew tenuous, leaving less time for life already stressed by a raging pandemic. And forced to show up, employees rose to the occasion to develop innovative ways to cheat the surveillance systems keeping tabs on them. Continue reading »
Remote like it isApril 6, 2022 in Remote
Two years into the deadliest pandemic since the Spanish flu, every organisation all over the world – big or small – has had a taste of remote work. Some have gone on to adopt a remote or hybrid model full-time. Perhaps you’re a business that survived remote (or “office at home” masquerading as remote work). It’s 2022 now – you’re fatigued, concerned about revenues, or maybe you just want to get on with your life because, hey, let’s face it, Covid is here to stay. Continue reading »
Bee to ?April 27, 2018 in Bee to People
B2B or B2C? Do you specialise in messaging to businesses or consumers?
It’s a question we’re often asked. Continue reading »
What are CTAs and why you need to use themFebruary 9, 2018 in Inbound, SEO
The power of suggestion.
The subconscious is constantly being swayed by the world around it. The subconscious manifests itself slowly. Subtle is nice. But when you need results, you need to be direct. You don’t plant a simple idea and wait for it to blossom. The power of suggestion is too promising to not apply it.
7 movies to discover Mumbai withJanuary 29, 2018 in Bee to People, Mumbai, Stories
Mumbai. Not just a city but living emotion. A sensory experience that beats in tune with the heart of every Mumbaikar. Being an outsider, I always watched Mumbai in movies with all the cliches like flying pigeons at the Gateway of India or the slums of Dharavi or the ubiquitous Ganesh Visarjan and Ganpati pandals. There was even an era where Bollywood films only featured the crimes and underworld of Mumbai.
5 things you didn’t know about coffeeJanuary 15, 2018 in Bee to People, Stories
A cup of coffee is a liquid hug to the brain!
Coffee is wake-up calls; coffee is late night work; coffee is a first date, and a break-up tonic all rolled into one. Coffee is that friend who knows what can make any situation better. But what do we know about our friend, coffee?
What are landing pages and how can they amplify your campaignJanuary 11, 2018 in Inbound
The Urban Dictionary describes peacocking as the actions exhibited at the beginning of courting. These actions are typically temporary and only exist during the chase. Much like the male peacock displaying his spectacular feathers to capture attention (hence the term), you must make your product appear appealing on the Internet so that people are compelled to experience it as soon as they look at it.
Last digital marketing campaign didn’t deliver? Here’s what you should consider.December 1, 2017 in Inbound
Your pirate flag is flying high, showing off who you are and what you’re capable of. Infamy is just around the corner; how terrific it will be to be the target of so many! Your crew has been carrying out your orders, revelling in the adventure. You were confident of the course you charted, your exciting quest for bounty. But it’s been months now, and that bounty seems like an elusive dream. The map you were following seems to be useless, and you’re in the middle of nowhere. Everything is a little less exciting every day. No treasure, not even infamy. You wonder why you have even set sail.
Our 5 favourite thali joints in Bombay that everyone should visitNovember 3, 2017 in Bee to People, Mumbai, Stories
So what is it about a thali that drives people in Bombay crazy for one? You just have to say the word thali and every Mumbaikar worth their salt will tell you about the five best thali joints you don’t know in Bombay. Having been to many of Bombay’s “renowned” and lesser-known joints across all corners (wait, do islands have corners?) of Bombay, Bee too are united with all those people who drool at the very mention of a thali. Continue reading »
SEOs, are you ignoring Bing everyday? Don’t! Here’s a Bing SEO GuideNovember 2, 2017 in Inbound, SEO
Where do you search?
Where does your search take you?
We are not truly lost until we start searching. Let’s change that.